How to Prepare Artwork for Print: Bleed, CMYK, 300 dpi, Fonts

A blank card resting on a laptop keyboard.

Quick answer: Build the file at the exact finished size, add 3 mm bleed on every edge, keep text at least 5 mm inside the trim, use CMYK colour, place images at 300 dpi, outline or embed every font (including Devanagari), and export a single PDF. These checks prevent the most common causes of reprints.

A file that looks right on screen can still print wrong. This checklist works for business cards, flyers, brochures, labels and boxes.

The seven checks

  1. Size. Set the document to the finished trim size. For A4 that is 210 × 297 mm. See the A-series sizes.
  2. Bleed. Extend background colour and images 3 mm past the trim on all sides. Without bleed, a thin white edge can appear after cutting.
  3. Safe zone. Keep text and logos at least 5 mm inside the trim, and away from folds.
  4. Colour mode. Convert to CMYK. Bright screen colours (RGB) can look duller when printed. See CMYK vs Pantone.
  5. Resolution. Use 300 dpi at the printed size for photos. A small web image stretched larger will print soft.
  6. Fonts. Outline text, or embed fonts in the PDF. This matters for Nepali: a missing Devanagari font can break conjuncts and matras. Print a proof and read every word.
  7. Black. Use rich black for large black areas and 100% K for small text, so text stays sharp.
A screen printing frame with a squeegee
A screen holds the stencil; the squeegee pushes ink through. Stock photo.

Export the PDF

Special cases

JobExtra check
Folded brochureFlat size, fold marks, inside panel narrower
Die-cut sticker or boxA separate cut line on its own layer or spot colour
Business cardKeep names off the edge; 5 mm safe zone
BookCover as a separate file; spine width from the printer
Labels with legal textFinal text approved before design; see label requirements

Proof before you approve

Ask for a digital proof of the exact file that will print. Check spelling, numbers, phone numbers, MRP, batch areas and colours. Content you approve in the proof is normally the buyer's responsibility, so confirm the printer's proof policy before you sign off.

Common file problems and how to fix them

Problem on the proofUsual causeFix
Thin white edge after cuttingNo bleedExtend the background 3 mm past the trim and re-export
Blurry or pixelated imageImage below 300 ppi at print sizeUse the original photo, not a small copy; do not stretch it
Colours look dullFile built in RGBConvert to CMYK early and compare against a proof
Letters replaced by boxes or a different fontFont not embeddedOutline the text or embed fonts in the PDF
Nepali letters break into piecesPreeti text opened without the font, or an unsupported fontConvert to Unicode and use a Devanagari font that supports conjuncts
Text cut off at the edgeText too close to the trimKeep 5 mm inside the trim
Thin lines disappearLine weight below about 0.25 ptMake lines at least 0.25 pt, or 0.5 pt on rough paper
Large black areas look washed outSingle black onlyAsk the printer for a rich black on big solid areas
A brand colour looks differentRGB or wrong CMYK mixSpecify Pantone or CMYK values; see CMYK vs Pantone
Shadow or transparency prints as a hard boxTransparency flattened badlyExport with the printer's PDF preset or flatten in advance

Setting up in common programs

Preflight in five minutes

Before you send the file, open the PDF and check:

  1. Page size matches the finished size plus bleed.
  2. Zoom in to 200% on photos and the smallest text.
  3. Read every word aloud, including phone numbers and dates.
  4. Check that fonts display, especially Nepali text.
  5. Compare against the printer's template if you were given one.

How to send files

Send one folder with the final PDF, the source file, and fonts or links if the printer needs them. Use clear file names such as `visiting-card-85x55-v3-final.pdf` so that the right version is printed. Large files are best shared by a cloud link; confirm the printer received the whole file and not a preview.

A worked example

A shop wants 1,000 A5 flyers (148 × 210 mm), full colour on both sides.

Applying the same checks to a brochure, book or box only changes the sizes and adds the dieline or fold marks.

Frequently asked questions

Can I send a Word or Canva file?

Many printers accept them, but a print-ready PDF with bleed gives fewer surprises. Ask the printer what they prefer.

What is bleed?

Extra artwork beyond the trim edge so cutting does not leave white borders.

Why does my colour look different in print?

Screens use RGB light; print uses CMYK ink. Ask for a proof if exact colour matters.

Send your files

Share your artwork with Thankyooou with the size and quantity, and follow how to request a printing quotation.

Sources

Ask about a printing or packaging project

Discuss your project ↗